Point of sale displays - What are they and do they make a difference?
Retail merchandising is the technique employed by retailers to improve sales in their stores. It involves various strategies like store layout, product positioning, and advertising through retail POS displays. Retail POS displays are aimed at capturing the attention of the intended consumer demographic towards specific products. This, in turn, generates impulse purchases and revenue.
GVF Packaging can help create your bespoke POS and have worked with some of the UK leading retailers to help maximize their sales with these units.
It’s interesting to note that many in-store purchases are often unplanned and based on impulse. That’s why a well-designed Point-Of-Sale (POS) display can make a significant difference in attracting customers and influencing their buying behaviour.
Please feel free to contact us for any of your packaging needs Sales@gvf.co.uk